About Mamacrowd

Mamacrowd is Italy’s leading equity crowdfunding platform, which since 2016 has facilitated access to the capital market for innovative companies and real estate projects.

The platform stands out for its ability to build a continuously growing community of investors, selecting the best businesses for them to invest in.

Mamacrowd was born from the vision of SiamoSoci, a key player in the Italian startup ecosystem since 2011, and is part of the Azimut Group, Italy's leading independent asset management group.

The Challenge

One of Valentina's main challenges was to provide managers—who had recently taken on their roles—with practical tools to quickly improve their managerial skills.

The future goal was to focus on personalized development programs, but to achieve this, they first needed eclectic training that covered all of the core leadership competencies.

Additionally, Valentina was looking for a program that was interactive and innovative, rather than just another course filled with endless slides and a room of people barely engaged.

The Solution

To meet these challenges, Mamacrowd chose the Wibo Leadership Academy.

The live sessions, led by top managers from large brands as teachers, provided the perfect foundation for practical, experience-based training rather than the usual "academic" lectures.

The Peer Sessions would allow the managers to interact, share opinions, and suggest additional ways to apply what they had learned in the live sessions.

The Impact

After the first six weeks, most of the managers felt more confident in their roles than they did at the start of the program.

Thanks to the pre-scheduled sessions, managers were able to prepare ahead of time and come to the live sessions with a proactive mindset: many questions and a strong desire to learn more.

The constant presence and availability of the Wibo team, both via email and during live sessions, impressed the HR manager and made the experience easier to engage with and more accessible for everyone.